Brand Manager - Liraglutide- Princeton, NJ
Novo Nordisk, Inc.-NJ
Title: Brand Manager - Liraglutide PURPOSE: The Brand Manager - Liraglutide, is responsible for the development and implementation of effective promotional campaigns and tactics with a focus on market shaping programs and professional relations initiatives to support the Liraglutide brand team’s marketing plans that increase ROI and build profitability. This position interacts extensively with other functions in Marketing, as well as with representatives from Medical, Sales, Professional Relations, Public Relations, Managed Care, Trade, Regulatory and Legal. RELATIONSHIPS: The Brand Manager...